How to add a new product/SKU in Lazada Seller Center
The first step to start selling in Lazada is adding new products. In this article, we will guide you on how to add new products one-by-one in Seller Center.
What do I need to prepare?
Make sure you have all the product content ready. We recommend you to prepare:
• Min. 3 product main images
• Min. 50 words of product description
• Min. 1 image for product description
Click here to learn more on Product creation from Lazada University
How to add new products?
1. Login to your Seller Center account. Then, click Products > Add Products
2. Fill the product title in Product Name field: camera
3. Select the correct category based on Category Suggestions. You can also select manually from Category field
4. Fill the Brand field under Product Attributes. We also recommend you to fill ‘KEY’ attributes
5. Add your product Short Description with bullet-points format. Highlight should inform your product key-selling points
6. Explain the details of your product in Long Description. We recommend you to add minimum 50 words and minimum 1 image. If you are using Text Editor mode, don’t forget to click Apply after filling the Long Description
7. What’s in the Box should inform customers what they will get upon receiving the item, such as accessories, headset, or product only. Recommended format: 1 x <item
8. In some categories, the Image upload box is available after selecting the product color. We recommend you to upload minimum 3 images per color
9. Choose the Variation of your product. For example, size & color
10. Set the item information such as Price, Quantity, and Special Price if any. You may fill Seller SKU or just leave it blank.
11. The last step, don’t forget to set the accurate Package Dimension (in cm) and Package Weight (in kg). This is important because it affects the shipping fee calculation.
Tips: We recommend you to follow our Content Score criteria to achieve minimum criteria of what we consider as good product content. Click here to learn about Content Score.
